Kareena Kapoor endorses Kurkure Desi Beats

while ago, we had informed you of PepsiCo India Holdings having appointed Kareena Kapoor as their new brand ambassador for its snack food products. However, it was unclear as to which sub-brand she would be promoting. Now finally the cat's out of the bag!Kareena has been brought onboard as the new face for PepsiCo Snack Foods, particularly for its famous product Kurkure. However, Juhi Chawla who has been associated with the brand Kurkure for nearly five years will continue to be the face of the brand. Juhi and Kareena would together look at endorsing the entire portfolio, though the details haven't been chalked out. Kareena, being the face of the young, Gen-Next India has been roped in to promote 'Kurkure Desi Beats'. In fact the TVC has Kareena playing a character similar to popular story book character 'Cinderella'. She is shown as the maid of the house, while her stepsisters have all the fun. The 'desi' twist in the story is when singer Ila Arun comes to the rescue as her godmother. She offers Kareena a packet of 'Kurkure Desi Beats' to spice up her life. The Englishmen and her stepsisters are having a boring dance, when 'desi' girl Kareena arrives in Indian attire and adds the much needed spark to the party. The ad film ends with the tagline - 'No Fun, Without Desipann'.One will have to wait and watch if Kareena is able to bring in her charisma to keep Brand Kurkure rocking.

source

bollywoodhungama.com

Kangana sexy poses for Levis Jeans Ad

Kangana Ranaut did a photoshoot for the “Stuck on you” promo line of Levis Jeans advertisement. Kangana in a bikini top is stuck to a shirtless model atop some objects at a

construction site. Kangana with her pleasant smile heats up the new Levis advertisement.

Kangana has never said no to exposing herself, but that too has a limit bacause her exposure never looks vulgar. And this time she has done same for Levis where Kangana seems to be spiced up. Kangana last movie was Fashion where she acted as a model/showstopper, which was appreciated by the audiences. She gave an excellent energetic permormance in the movie.

Instead of Vikram - Ameer!

When Ameer and Seeman were locked up in jail over the Sri Lankan Tamil protest issue, they talked about a great deal of things. And one of the things they discussed is making a movie about the Sri Lankan Tamil issue. Sources tell us that Ameer has already written a script and had been considering Vikram to play the lead. But, say our sources, since Vikram is
very busy with several projects, Ameer himself has decided to play the role!

source

behindwoods.com

Parvathy, the rising star from Malayalam

Parvathy, the cute Malayalee girl has made her debut in Tamil through Sasi's Poo produced by Moser Baer.
Parvathy plays the character of Mari (Mariyammal) in Poo and the viewers seem to have hailed her as she has virtually given life to the image of the 'Nellai Seemai Ponnu'! Her facial expressions are fabulous and no one could have expected such superb performance from a new comer like Parvathy.
Parvathy has worked as an anchor for Kiran TV and has also worked in a few Malayalam and Kannada movies.
After the Press show of Poo, the actress spoke to our correspondent at Four Frames, Chennai.
'I must really thank the Tamil viewers for accepting me solely for my merits. Really I appreciate and bow my head to their taste. Once again they have proved that performance is the only parameter to enter the industry in the proper way.
Sasi is really a fantastic director and he has worked hard to bring out my best performance in this film. The full credit goes to him only..." Parvathy says in a relaxed mood.
According to the actress, she is not in a hurry to grab any new offers. "I'm carefully watching the trend and hearing stories of various genres. I would like to accept films only on the basis of good scripts. Salary is not a constraint
source
entertainment.oneindia.in

Asin- The brand ambassador for Tata Sky

Asin was on a house boat in Punnamada Lake in Alapuzha, one of the top holiday destinations in Kerala, where the annual Nehru Trophy boat race happens.
The cherubic actress was not holidaying there but instead shooting an ad for Tanishq for which she is the brand ambassador (see pic).
For Asin, it was a sort of home coming as she was continuously shooting in various parts of the globe for the last one year. The lush green areas surrounded by paddy fields and stretches of coconut palm groves was indeed a welcome change for the actress who got a chance to be away from the hustle bustle of city life.

Asin stayed in Alapuzha for two days before she is flying back to Mumbai via Chennai to attend another press meet arranged by Cavin Kare. And the big news is that she has signed her eighth endorsement deal with Tata Sky DTH for which she will be shooting an ad commercial with Aamir Khan.
The buzz is that Asin has been signed up by Tata Sky for a record endorsement deal as they want to cash in on the hype and hoopla around the Ghajini pair coinciding with the release of the film on December 25.
source

sify.com

No films in Mumbai theatres, Bollywood suspends work

Mumbai, The Maharashtra government Thursday ordered cinema managements to suspend screening of films under further orders as the film industry ground to a halt following the terror strike in the city that has left at least 101 people dead.
The Maharashtra government has issued an order directing managements of both single screen theatres and multiplexes to suspend the screening of movies until further orders as a security measure."We have decided to close the industry for a day as a mark of tribute to those innocent people who died due to indiscriminate firings by the terrorists and to the police officers and constables who fell to their bullets during the shootout. We condemn the heinous act," a joint statement issued by all the associations of the film industry ...
By BollywoodWorld.com News

'Big Boss' Participants escape from terror bomb blasts

It was a moment that led everyone's dreaded everyone with extreme fear yesterday night at Santacruz Five Star Hotel, Mumbai. Participant of Big Boss Zulfi Syed had hosted a high lavish party where Rahul Mahajan, Raja Choudary, Rakhi Vijan and media channels were present for the occasion. But everyone where shook with terror as they heard the continuous blasts.
"It was devastating. As we entered the hotel, we heard the news of blasts in South Mumbai and were wondering about the scale of damage, when we were shocked to hear a loud blast from somewhere nearby the hotel. It shook everyone up," said publicist Dale Bhagwagar who had coordinated the media for the event.
It came to be known that a taxi had exploded just two buildings away from the hotel, on the Western Express Highway and nearby the domestic airport. "It was a very sad and grim experience," said Zulfi. "I wish the world can learn to live in harmony," he added with a sigh.
Some of the television media rushed out of the hotel to cover the blast, while others, including guests, were too shaken to leave. "Luckily, the hotel's staff and security were extremely sharp and alert to the situation, and handled it with care and reassurances to all the guests, avoiding any panic situation," added Bhagwagar.
Zulfi too requested everyone to stay back in the hotel premises till things calmed down a bit. Most of the guests adhered to his advice and finally left in the wee hours of the morning
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indiaglitz.com